#RoyalBaby

The Royal Baby, the Prince of Cambridge, Kate and William’s son, the future King… this child has been given more names (and had more photos taken of him) in the first 24 hours of his life than any other baby in modern times – before finally being named George. No-one is indifferent to the birth of our future Monarch, whether you are a fan of the royals or not.

It’s estimated that Prince George of Cambridge will boost our economy by prompting $240 MILLION on spending – this is broken down into these estimated figures: £87 million on celebrations and party supplies, £80 million on merchandise and £76 million on media including books, DVDs, magazines, and newspapers. (http://www.huffingtonpost.co.uk/2013/07/23/royal-baby-economy-boost_n_3638066.html?utm_hp_ref=uk).

A huge amount of that spending is on merchandise but what kind of merchandise has this landmark birth actually prompted? Is this design that will last through the decades and truly represent the significance of this great occasion for Great Britain? Most probably not if you’ve seen any of it.

So have a peruse over the crème de la crème of Royal Baby memorabilia and decide for yourself whether you’ll be contributing to that £80 million figure or sticking with a trusty bottle of champagne.

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How about a Lego version of the couple? Created by a couple who are renowned for their bespoke designs, this isn’t the worst idea in the world but would you pay £30 just for two and a half tiny figurines?

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Scoot over to eBay and you’ll find homemade versions of the couple plus Great Granny, slightly more special given the handmade element but still not sure where you’d put them.

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And if you’d like to pretend that your own newborn is actually the heir to the British throne then there are a multitude of products to choose from, not least of which is this dummy above. Personally if I had a child I’d want them to grow up with their own identity intact. See more wannabe Royal Baby products below.

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Aside from all this, the Royal birth has prompted some more entertaining responses from the world of social media, most notably this, which has been doing the rounds on Tumblr.

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And Twitter spoke of little else with Royal baby mentions reaching 25,000 tweets per minute post-birth announcement; whereas the #royalbaby has been used 900,000 times (this figure is still rising). Some Tweets were serious, some not so… here are a few of the latter for your entertainment.

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And finally… COME ON Britain, really?!

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In other news, brands churned out some clever copy as fast as possible to make their ads culturally relevant for the day:

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But it hasn’t all been as tacky as (some of) these; we live in an age where the birth of a VIP has been saved from every possible angle in HD, thousands of articles have been published and will be forever available online at the click of a mouse and praise has come in thick and fast for the Royal couple who have shown from their behaviour that royalty doesn’t have to be a thousand miles from real life. So congratulations to Wills and Kate and welcome to Prince George!

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